pomegranate juice drinks have often suffered from a bitter taste because processors commonly squeeze the juice from the whole fruit. “Traditionally, processors squeeze pomegranate juice out in various ways including squeezing the juice with the peel, which causes a bitter taste due to the highly concentrated tannins in the peel and pith,” said Oded Shtemer, president and CEO of Hefestus.Another alternative is to peel and deseed manually the fruit but this can be a complicated and expensive process, so Hefestus has developed a system for separating out the component parts of the pomegranate fruit.

New machine promises improved pomegranate juice Saturday, December 21, 2013 @ 9:29pm